The Shielded Beauty Blog

  • Pre, Pro & Postbiotics 101

    “Trust your gut” is a phrase we often hear that encourages us to go along with our natural instinct. Every day we are tasked to make different decisions, and we hope that we make the right choices by listening to our gut instinct. But can we take this phrase literally? How much can we actually tr...
  • 2021 Wrapped: Microbiome-Friendly Skincare Takes Over

    Microbiome skincare goes against everything we’ve been taught to do with our skin. Since they started populating the shelves, skincare products have focused on helping us to achieve perfection. “Ageless” beauty standards have taught us to over-exfoliate our imperfections away, use harsh pore-perf...
  • Winter Skin: Combatting the Effects of Dryness, Sensitivity & Trans-Epidermal Water Loss (TEWL)

    You can feel it in the air, and you may even be able to feel it on your skin. Winter has arrived, which for us, means: colder air, harsher weather conditions, and an increased risk of skin sensitivity and dryness. You may be starting to reach less for your lightweight moisturizer and reach more f...
  • 5 Cardinal Rules For Optimal Skin Health

    Have you ever been *so* annoyed at your Mom for constantly berating you to wear your  sunscreen? Unfortunately, this is one of those instances where Mom might have actually  been right. You see, when it comes to skin — everyone’s is different. But there are a  few cardinal rules that can actually...
  • Results Are In: Our First Clinical Trials

    We couldn’t be more excited to bring you the results of our first clinical trials!Our team has been working diligently behind the scenes for the last few months, testing our collection of products on a wide range of various participants, and eagerly waiting to see the outcome. Our products are ch...
  • All About Our Antimicrobial Hero Ingredient — Silver Citrate

    Hero Ingredients Series — Part 1:  All About Our Antimicrobial Hero Ingredient — Silver CitrateYou’ve heard of silver when it comes to your jewelry — but did you know that silver is an organic & natural antimicrobial ingredient that can be used in your skincare products? Metal in skincare isn...
  • The Seven Sins of Greenwashing

    In recent years, there has been increasing awareness of the widespread, global environmental degradation facing this generation. Green consumption has become a rising topic of interest as consumers are starting to make more environmentally-conscious purchase decisions. Businesses have responded i...