Cosmoprof North America Comes to Miami: Meet Our Favorite Finds

When it comes to finding the newest up-and-coming brands, there’s no place like Cosmoprof North America. The show’s roots trace back to Bologna, Italy, in 1967. Originally established as a platform for beauty professionals, it brings together manufacturers, distributors and industry experts in the cosmetics and beauty sector.

The annual Las Vegas show here in the States, which has been steadily growing since 2002, has recently expanded to Miami. The inaugural Miami event showcased over 700 exhibiting beauty brands across skin and hair care, makeup, fragrance and nails. We were there to experience it all, and here’s a glimpse into our favorite discoveries from the three-day beauty-filled event.

Shielded Beauty

Protecting skin from free radicals, pollution, blue light and outside elements that can wreak havoc on your skin barrier, Shielded is all about safeguarding skin with nutrients and antioxidants your skin needs. The Triple Threat Treatment ($48) serves as a mask, hydrator and face primer, and we love a good multitasker.